Italian Organic Ultra-Premium Vodka Line Celebrates First Anniversary with Big Wins
Punzoné is the first line of Italian ultra-premium imported organic vodka spirits in the U.S. With the brand just turning one-year old this past August, their success and growth continues across the Tri-state area and now in Florida. In conjunction with its anniversary and the start of a new, substantial production in Italy, the brand is also introducing a menu of simple and natural artisanal cocktail creations.
Punzoné continues to grow and exceed sales expectations. Hundreds of establishments are now carrying Punzoné in New York and New Jersey. This summer, the brand has popped up at hotspots across the City, the Hamptons and the Jersey Shore. Popular restaurants and retailers, including all Total Wine locations in New Jersey and The Plaza Food Hall by Todd English are some of the newest outlets to stock Punzoné products in addition to establishments such as Whole Foods, Stew Leonard’s, Nello and Valbella. Most recently, the brand has signed with Allied Beverage Group, New Jersey’s largest distributor, to increase its presence in the state and has expanded into Florida, securing deals in Miami, at trendy destinations such as Nikki Beach, and in Ft. Lauderdale.
“We have experienced immense success in the last year. The reception from consumers, retailers and restauranteurs has been phenomenal. As we continue to grow, we are finding new ways to introduce people to our products and our Italian heritage,” said Frank Guerrera, Founder and CEO of Punzoné.
“Punzoné has just raised production levels to meet the increased demand. Not only have we secured a number of key accounts in the last year, but the amount of re-orders surpasses industry norms,” said Steven Klauber, Managing Director at Punzoné and a spirits industry veteran.
To complement the brand’s expansion, Punzoné felt it was fitting to create a new cocktail menu with a focus on easy-to-craft recipes using only seasonal farm fresh ingredients (preferably organic). The combinations are so easy to make and require no simple syrups, sugary sour mixes or complex ingredients. Consumers can whip them together at home in a matter of minutes and they are ideal to serve at a party or anytime.
“My vision was to demonstrate the endless possibilities for fresh cocktails using just Punzoné products mixed with fruit and herbs. With these simple, natural ingredients, you can really taste the freshness and the integrity of our products. It doesn’t take a lot to make a delicious drink when you have the right ingredients and, if while sipping it you feel like you’re on the Amalfi or Sicilian Coast, it’s a real added bonus!” concluded Guerrera.
The following are some of Punzoné’s new cocktail creations:Punzoné Tropicale
Punzoné Vodka and Punzoné Originale, cubed pineapple, kiwi and muddled strawberries Punzoné Sicilian Sunrise Punzoné Lemoncino and Punzoné Vodka, pineapple juice, fresh squeezed orange, and a floater of Punzoné Originale Punzoné Garden Fresca Punzoné Lemoncino and Punzoné Vodka, cucumber slices muddled and basil leaves Punzoné Colada Punzoné Lemoncino mixed with Punzoné Vodka, Goya coconut water, pineapple juice Punzoné Watermelon Crush Punzoné Originale, Punzoné Vodka and Punzoné Lemoncino mixed with muddled watermelon Punzoné Lemoncino Mojito Punzoné Lemoncino and Punzoné Vodka with muddled mint leaves, fresh squeezed lemon and club soda mint leaves muddled Punzoné Berry Smash Punzoné Originale and Punzoné Vodka with muddled strawberries, blueberries, raspberries and blackberries Punzoné Vineyard Punzoné Vodka, Punzoné Originale and Punzoné Lemoncino with muddled green and red grapes
Punzoné’s additional and complete recipes are available at: Punzoné Cocktails Section
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