Atmosphere encapsulates the brand’s timeless elegance while celebrating the city’s unique character
FENDI has officially opened its newly expanded boutique in Miami, Florida, located in the heart of Miami Design District. Now spanning over 6,700 square feet across two levels, the store houses the brand’s Women’s and Men’s leather goods, accessories, and ready-to-wear collections. The redesigned space masterfully blends FENDI’s Roman heritage with Miami’s dynamic energy, pastel hues, and iconic atmosphere.
The boutique’s façade features four grand arches inspired by ancient Roman architecture, paying homage to FENDI’s roots. Inside, the boutique showcases a sophisticated design inspired by Roman artistry. The Women’s section welcomes guests with geometric Patagonia and Travertine marble flooring, reminiscent of the Roman Temple of Venus.
A standout feature is a custom display table by Roberto Sironi, crafted with inverted arches and Rima marble. Sironi also designed an art piece inspired by FENDI’s Selleria stitching, using yellow marble accents that stretch from the first floor to the second, embedded in ribbed travertine walls resembling Roman columns.
The second floor offers a relaxed yet luxurious ambiance, featuring colorful graphic rugs inspired by the Miami skyline and seating areas with high-design furniture by Emmanuelle Simon and others. The Menswear section is highlighted by champagne metal displays and ribbed travertine walls, creating a warm, sophisticated environment.
In the Women’s area, a handmade vetrofusion glass wall with two arches echoes the external façade’s design. FENDI Casa furnishings and curated seating areas elevate the space. The boutique also features a private VIC room with gradient pink-to-ivory curtains, a stainless-steel wall, and Italian artwork by Edoardo Piermattei, offering a bespoke luxury experience.