Eataly NYC Press Release – August 31, 2010
Eataly , the largest artisanal Italian food and wine marketplace in the world, will open its flagship New York City location today at 4:00 PM.
“It’s not just a market, but a food experience”
That’s the sign you see upon entering Eataly – New York City’s new premier culinary destination for anything and everything Italian. Take notice folks, because your food shopping experience is about to be elevated to epic proportions.
A collaboration between Mario Batali, Joe Bastianich and Lidia Bastianich of Batali-Bastianich (B&B) Hospitality Group and Oscar Farinetti, founder of Eataly which first opened in Turin, Italy in 2007. The New York City outpost will have plenty for visitors to shop, taste and savor including seven full-service eateries, a café, wine shop, bakery and patisserie, and a culinary educational center. The marketplace will also offer a variety of cured meats, cheeses, fruits and vegetables, fresh meats and fish, handmade pastas, desserts, baked goods, coffees and teas, as well as a selection of housewares and books, Italian dried pastas, canned goods, sauces, olive oils and more.
Located in the Flatiron District at 200 Fifth Avenue (formerly the iconic Toy Building), Eataly encompasses 42,500 square feet along with a 4,500 square-foot open-air rooftop beer garden, and will become the ultimate culinary mecca for New Yorkers, visitors, gourmands and Italophiles alike.
Please stop by and help us celebrate the Eataly grand opening!
