Venetian high-end fashion brand strengthening its presence
Venetian high-end fashion company Slowear has unveiled plans for global retail expansion, adding 25 new flagship stores around the world by 2023, strengthening its presence in the US and Europe.
The retail development and brand expansion begun their US growth with the opening of its first Chicago-based Slowear store, a 1,150 square foot establishment in Chicago’s West Loop on October 12.
The flagship features an open floor plan layout designed to showcases a variety of product from the retail group’s brands, trouser-maker Incotex, knitwear brand Zanone, shirtmaker label Glanshirt and the Montedoro outerwear label. In addition to a curated selection of books, men’s skincare and other lifestyle products.
Following the Chicago opening, Slowear will open two additional stores in New York City by the beginning of 2021, in Williamsburg and the West Village, complementing its current Prince Street flagship. The new Williamsburg store is located on North 3rd Street between Berry Street and Wythe Avenue. The open floor plan showcases product from all of Slowear’s retail partners. The store also features a sitting area around a curated selection of books, men’s skincare, and other lifestyle products.
The Italian retailer adds that there will be more expansion in the US by 2023, with openings planned for Los Angeles and San Francisco.
In a statement, Roberto Compagno, CEO of Slowear said, “Our retail expansion plan continues to be a focus for us, despite these difficult and uncertain times, and we are proud to be opening a second location in New York, a city that has welcomed us since we opened Prince Street in 2015. We will continue to focus on an integrated development of our digital platform, slowear.com, with physical stores in an omnichannel perspective.”
In Europe, Slowear added that the German market will be a “top priority,” following its recent opening in Hamburg. This will be followed up with additional openings over the next three years in Dusseldorf and Berlin, among others.
The company operates 24 flagship stores and shops-in-shop globally, including three stores in London, as well as in France, Italy, Austria, Japan, and South Korea.