Swiss luxury watch brand, Chopard, has been the official timekeeper and sponsor of the Mille Miglia since 1988
For many years, Chopard has been an integral part of the world’s most famous regularity race for classic cars. Mille Miglia is an open-road endurance race designed along the magical scenery of Italian territory, going from Brescia to Rome and then back again.
Chopard has created a collection of luxury sports watches which has become the brand’s unmistakable sporting emblem. Its unique and instantly recognizable design has made this collection one of the greatest classics of contemporary watchmaking.
In fact, for this 2017 Mille Miglia Edition, Chopard has released a special limited-edition watch with distinctive automobile-inspired details. The Chopard Mille Miglia 2017 Race Edition was officially launched during this years Baselworld and is limited to 1,000 pieces. This model comes in two versions – both measuring in at 44mm with a 100m-water-resistant stainless steel case, and one features a two-tone style with rose-gold bezel, crown, and pushers.
The Chopard Mille Miglia Classic XL 90th Anniversary Limited Edition features an L.U.C movement and a 48-hour power reserve.
The full stainless model of the Chopard Mille Miglia 2017 Race Edition (ref. 168571-3002) is limited to 1,000 pieces and will come on the traditional tire tread rubber strap that the Mille Miglia collection is known for with a price of $6,840. The two-tone rose gold model (ref. 168571-6001) is limited to 100 pieces and will come on a racing leather strap for a price of $10,100. Finally, the Chopard Mille Miglia Classic XL 90th Anniversary Limited Edition (ref. 161299-5001) is limited to 90 pieces and will have a price of $43,880.
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